Heating appliances warming up the winter market is the premise of security

With the rapid arrival in 2018, the annual taste is getting thicker and the weather is getting colder and colder, and Xiaohan has been difficult to get rid of, and the door is closed. In the past years, young people who were reluctant to love their manners couldn’t help but chill on the knees and put on their long trousers. In the city, electric heaters and electric blankets that have been placed in the storage room for nearly a year have been on standby. In the countryside, some elderly people still use the charcoal braziers and small coal stoves for many years to heat the room. The people are surrounded by mahjong, and a charcoal brazier is placed under the mahjong table. Now the mahjong table is replaced by an automatic mahjong machine. The era of charcoal brazier is gone forever. The heating and warming appliances on the e-commerce platform are also popular in every winter season.

According to the reporter's visit to the offline appliance store, all kinds of small heating appliances have entered the market with the arrival of cold air, and placed in a conspicuous position. Sales data from Suning Tesco shows that including air conditioners , water heaters , Yuba , electric radiators, heaters , electric oil heaters , European fast-heating stoves, foot warmers , small sun , plumbing blankets, etc. Very popular, compared to last year, the growth rate of various products exceeded 200%. As early as the weather began to cool in September, according to the "2017 online heater related consumption series research" released by CBNData (hereinafter referred to as "Research"), the consumption of heaters and sales began to show a small increase. Among the southern cities in China, heating equipment is a rigid demand, while in the north it is an energy-saving demand. It is worth mentioning that non-home appliances heating methods, hand warmers and warm babies are also hot, and in winter, liberating hands has become an indirect way of heating, so the dishwasher market that does not need to touch cold and cold water is also Sales are rising.

It is not difficult to see from these categories that with the improvement of people's quality of life and the trend of consumption upgrading, the categories of life-saving appliances are gradually increasing, which gives people more choices for heating. Especially for the southern regions where there is no concept of collective heating and most of the time is in the warm season, most of the early air-conditioning products are simply refrigeration functions, and small and inexpensive heating equipment belonging to the category of small household appliances is more popular. Consumers can freely choose heating equipment according to their actual situation and living environment.

Taking air-conditioning as an example, under the trend of upgrading consumption and leading product structure, air-conditioning is no longer a simple cooling and heating device. In air solutions, more and more manufacturers are paying attention to temperature and humidity balance control technology. The adjustment of temperature and humidity to achieve the effect of relying on raising or lowering the temperature in the past, pay more attention to human experience. In addition, under the trend of intelligence, there are more air supply solutions in the air flow, bringing users different natural comfort winds.

However, compared with air-conditioning products, heating small appliances is more convenient and compact, and even if some homes still retain coal stoves and charcoal fires, with the advocacy of environmental protection policies and prevention of air pollution, and the pace of urbanization, the home environment The appearance of these traditional heating devices with safety hazards is no longer allowed. However, at present, in the small household appliance market, the brands are row upon row, the products are mixed, and the products with uneven quality still exist. In addition to the precautions such as “3C” mark and grounding plug in the purchase process, improper use of heating equipment will also cause safety hazards. And even caused a fire.

Especially in the air-dried winter, the indoor air humidity is relatively reduced. While using air conditioning or heating, the room and the human body are gradually facing dryness, and the particulate impurities and dust in the air will float in the air. Therefore, some consumers said to the home grid that they will choose a humidifier at the same time as they purchase heating equipment to ensure the indoor temperature and humidity balance.