Hongyan: Innovative business model to achieve corner overtaking

Text / "High-tech LED" reporter Tang Guirong
[High-tech LED News] This year, the development of LED lighting is in full swing, showing a black cloud pressure city to destroy. “The industry is about to reshuffle and lay a new market structure.” In the past Guangya Exhibition, exhibitors have expressed their opinions to Gaogong LED reporters.

On June 9th, Hangzhou Hongyan Electric Appliance Co., Ltd. (hereinafter referred to as “Hongyan”), a giant in the traditional electrical construction industry, was unveiled at the Guangya Exhibition. Taiwan’s Dongbei, a global packaging manufacturer, is gradually transferring some patents to the joint venture company Hongyan Dongbei. Can be described as the weight of the industry. In fact, the joint venture between Dongbei and Hongyan has already begun.

“In recent years, the trend of industry integration is accelerating. The segments of the building electrical appliance industry, such as lighting and power distribution, were originally independent developments, but they are integrating with each other,” said Wang Micheng, president of Hongyan. As the geese of the building electrical industry, the transformation of the LED lighting industry is also in line with the trend of industry convergence.

In the fiercely competitive LED lighting industry, it is possible to bend over and overtake, Wang Micheng said, “The cornering is the implementation of new technologies and the implementation of new business models, which provide a good opportunity for overtaking in corners.”

Wang Yancheng, President of Hongyan

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