The Japanese electronics giant, which is stuck in a huge loss, has to face the problem of finding new profit growth points while the traditional industry market shrinks. The medical device market is one of its main directions.
On April 16, Sony and Olympus jointly announced the establishment of Sony Olympus Medical Solutions. The new company has a registered capital of 50 million yen, 51% owned by Sony and 49% owned by Olympus. Manufacturing and R & D experience in the field, engaged in R & D, design, production and marketing of innovative medical products.
Coincidentally, at the 69th China International Medical Equipment Fair (CMEF) held in Shenzhen from April 17 to 19, a reporter from the First Financial Daily noticed that Canon, Panasonic, Fujifilm and other traditional Japanese electronic giant medical system products Introduced innovative medical products.
"Sony and Olympus entered the medical market precisely because the traditional electronics business has limited room for growth, but the medical field has continued market growth." A Shenzhen analyst familiar with the global medical market told this newspaper.
At CMEF on April 17, a minister of Panasonic Health Medical Devices Co., Ltd. stated that Panasonic may sell some equity in the medical business and introduce new cooperative investors.
Also at the current CMEF, Fujifilm Medical Systems launched a total of four X-ray digital flat-panel photography systems, a new high-definition endoscope processing system launched in China, and a portable color Doppler ultrasound developed by the newly acquired US company Sono. Fujifilm (China) Investment Co., Ltd. Vice President and Head of the Medical Business Division Yata Ota said that in the next few years, Fujifilm Medical System will continue to expand its business in China, focusing on the development of new products and the detection of disease and disease treatment. Promotion. According to public information, Fujifilm's total sales in fiscal year 2011 were approximately US $ 27.79 billion and its operating profit was approximately US $ 1.43 billion, of which the medical and health business accounted for 13.2% of revenue.
From 2001 to 2009, the global medical device market sales increased from 187 billion US dollars to 355.3 billion US dollars, with a compound growth rate of 8.35%. In 2012, the size of China's medical device market was about 150 billion yuan, with a compound growth rate of 21.3% in the past 10 years.
The above analyst pointed out that compared with European and American medical device giants, Japan's electronics and image processing technologies are leading the world, which also laid the core advantages of traditional Japanese electronic giants in the field of medical diagnosis and medical imaging.
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