2026 U.S. VR hardware and software market share will reach 38 billion U.S. dollars


According to the forecast of Greenlight Insights, the US virtual reality market will gradually increase in the next two years, and then in 2026 the VR industry's revenue will reach 38 billion US dollars.

The forecast was released as part of San Francisco's virtual reality industry's market forecast for the next 10 years.

Clifton Dawson, executive director of Greenlight Insights, said: "The release of Playstation VR and Microsoft's entry are very important, but we have already discovered some key changes that will change the entire VR industry's development path. From connecting VR to integration The clear shift in head-mounted displays (HMDs), 5G technologies in several major global markets, and non-entertainment applications for virtual reality will drive market development beyond 2020."

Greenlight predicts that VR hardware (headsets, VR cameras, and others) will account for 61% of total VR industry revenue in 2026. The turnover of the 360° camera (VR camera) will be close to US$4.6 billion in 2026.

Greenlight Insights' forecast includes 9 top-level products and 26 sub-categories, including headsets, VR cameras, other hardware, consumer-oriented content, corporate content, commercial products, tools, services, and location-based experiences.

Stephen Marshall, Senior Associate Director of Greenlight Insights, stated: “Many observers have made very optimistic predictions about the VR industry. In this rapidly growing industry, the most useful predictions are the ability to comprehensively reflect VR, AR, and MR models, and unique Use cases and market drivers. This is how Greenlight used this new forecast."

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